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Amazon

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Attractor Loop

Morning routines. Family schedules. Movie nights. 3am tiny intruders.
One home, in sync.

Our interactive in-store experience for Amazon invites customers into a living doll’s house powered by Alexa+.
By selecting familiar family moments, they can watch cinematic stories unfold across different rooms as the corresponding physical devices respond and illuminate in real time.

A warm, intuitive way to turn complex product functionality into something instantly relatable: real life, quietly connected.

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